DfT: Climate change and transport choices: segmentation study interim report

The latest study in the Department’s research programme aims to segment the adult (age 16 and over) population of England in terms of both attitudes to climate change and also actual transport behaviours.

This interim report from that study and accompanying dataset present the findings from a robust large-scale survey of the general public which has been conducted to inform the development of the segmentation model. The survey has measured a wide range of issues including:

Current transport behaviour, both in terms of general behaviours (car purchasing, ownership and use; use of buses, trains, bicycles and aeroplanes); and in relation to specific journeys including the journey to work; business travel; and food shopping
Public attitudes to transport and current transport behaviours, including investigation of the motivations and barriers to use of more sustainable transport alternatives
Public attitudes to the environment and climate change, including levels of awareness and understanding.

This interim report from that study and accompanying dataset present the findings from a robust large-scale survey of the general public which has been conducted to inform the development of the segmentation model. The survey has measured a wide range of issues including:

Current transport behaviour, both in terms of general behaviours (car purchasing, ownership and use; use of buses, trains, bicycles and aeroplanes); and in relation to specific journeys including the journey to work; business travel; and food shopping
Public attitudes to transport and current transport behaviours, including investigation of the motivations and barriers to use of more sustainable transport alternatives
Public attitudes to the environment and climate change, including levels of awareness and understanding.

TNS-BMRB provides knowledge that helps Government, the private sector and the Third Sector plan and care for society. Our expertise includes the provision of national statistics, public policy analysis, public service performance measurement and improvement, and communications evaluation. We map and measure values, attitudes and behaviours across society, to explore how Britain is changing. Our work informs policy makers across national and local Government at the highest level.

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