Voting intentions poll shows LAB 27% (-3), UKIP 36% (+7), CON 18% (-3), LIB DEM 10% (+1), OTHER 9% (-2)

The latest TNS European election poll reveals that over the last three weeks support for UKIP has increased meaning they have now established a clear lead over Labour.

The percentage of people planning to vote for UKIP now stands at 36%; an increase of seven percentage points since the last TNS poll (conducted at the beginning of April). UKIP now have a commanding lead of nine points over the Labour party, who have dropped down into second with a projected vote share of 27%.

Looking at this further, we can see that a significant proportion of the UKIP support is made up of people who did not vote or who voted for the Conservatives in the 2009 European elections. The former group is one that might concern Nigel Farage and the UKIP leadership as there is no guarantee that they will turn out to vote on May 22nd.

The Conservatives remain in third place with 18% of support (down three points). The Liberal Democrats are in a distant fourth place with only 10% of people intending to vote for them.

Notes to editors
TNS interviewed a representative sample of 1,199 people between 24th – 28th April 2014.

All interviews were conducted as online self-completion. The data is weighted to match population totals for age, sex, social grade, working status, presence of children, 2010 voting patterns and region.

The voting intention figures have been filtered to show the results for those that would “definitely vote” in the European elections and those that “preferred not to say” who they would vote for have been excluded from the results.

Further information is available upon request, and full data tables can be downloaded here.

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TNS UK advises clients on specific growth strategies around new market entry, innovation, brand switching and stakeholder management, based on long-established expertise and market-leading solutions. With a presence in over 80 countries, TNS has more conversations with the world’s consumers than anyone else and understands individual human behaviours and attitudes across every cultural, economic and political region of the world. TNS is part of Kantar, one of the world’s largest insight, information and consultancy groups. Please visit www.tnsglobal.com/uk for more information. TNS UK was awarded the Market Research Society’s (MRS) Agency of the Year 2013.