Kantar Public has announced a new senior hire to in their qualitative practice in Scotland. Gerry Harrison, appointed as Director, joins Kantar Publics leading team of social researchers in its Edinburgh office.

Gerry will lead the qualitative practice in Scotland, focusing on communications research and behavioural insight for Scottish Government and commerce.

Desiree Lopez, who heads up the UK Qualitative practice for Kantar Public, comments: ‘We are thrilled to appoint a leading qualitative practitioner with deep understanding of social research in both private and public sectors. Gerry joins a growing team of qualitative researchers in Kantar Public, where she will contribute methodological expertise in strategic and communications research. She will also contribute strongly to our plans for growth and continued excellence in client service’.
Gerry comments: ‘This is an exciting opportunity for me to build on my previous experience and to move forward into the fascinating and challenging world of behavioural insight and communications. I’m looking forward to working with this team and their excellent clients to contribute to Kantar Publics expert reputation’.
Gerry joins Kantar Public from Qualvu, where she led the EMEA offer. She previously worked at Ipsos MORI, Hall and Partners and Opinion Leader. She brings a wealth of experience working with private and public sector clients.

About Kantar Public
Kantar Public is a leading provider of specialist social research, offering insight into public policy to government and not-for-profit clients. Delivering a range of approaches including bespoke proprietary research and public affairs, random probability survey capabilities, as well as social marketing and polling, Kantar Public is the largest commercial provider of social research and insight to Whitehall. Kantar Public is part of the TNS group.
Kantar Public – Understanding society, public services and change. For more information please visit us on our website at www.tns-bmrb.co.uk

About Kantar

Kantar is one of the world’s largest insight, information and consultancy networks. By uniting the diverse talents of its 13 specialist companies, the group aims to become the pre-eminent provider of compelling and inspirational insights for the global business community. Its 26,500 employees work across 95 countries and across the whole spectrum of research and consultancy disciplines, enabling the group to offer clients business insights at each and every point of the consumer cycle. The group’s services are employed by over half of the Fortune Top 500 companies.
For further information, please visit us at www.kantar.com