London - 4th May 2016 - The latest EU referendum voting intention survey by TNS has given Remain the lead for the second consecutive poll. Voting intention is as follows:
Remain 39%, Leave 36%, Undecided 26%
This is the first polling completed following the intervention from the President of the United States, Barack Obama, which has not caused a significant shift in opinion.
When asked to predict the outcome of the referendum however, voters expect the UK to vote to remain in the European Union. The survey asked the following:
In the upcoming EU referendum, do you think the UK will...
Remain 41%, Leave 23%, Don't know 36%
Luke Taylor, Head of Social and Political Attitudes at TNS UK said: "We are now starting to see the Remain campaign edge into a lead, although without a major boost which some may have predicted following the official visit of the President of the United States. The challenge for the 'Remain' campaign continues to be in getting a high turnout among younger voters."
Notes to editors
TNS Omnibus interviewed a representative sample of 1,221 adults in the United Kingdom between the 26th April and 28th April 2016. All interviews were conducted as online self-completion.
The TNS Omnibus uses the Lightspeed GMI access panel as its sample.
The data was weighted to match population totals for age, sex, working status, 2015 General Election voting patterns, education, region and likelihood to vote in the next General Election. No adjustment has been made to the results to account for differential turnout in the referendum. We intend to publish a turnout-adjusted estimate for polls carried out in the last month before the referendum.
It should be noted that this poll is of the UK (i.e. includes Northern Ireland) whereas our previous polls on the EU referendum covered Great Britain only.
For further information, please contact Rhys Goode, TNS Global Communications Manager (Public Affairs) via email or on 0044 203 130 7413.
TNS UK advises clients on specific growth strategies around new market entry, innovation, brand switching and stakeholder management, based on long-established expertise and market-leading solutions. With a presence in over 80 countries, TNS has more conversations with the world's consumers than anyone else and understands individual human behaviours and attitudes across every cultural, economic and political region of the world. TNS is part of Kantar, one of the world's largest insight, information and consultancy groups.
Kantar is the data investment management division of WPP and one of the world's largest insight, information and consultancy groups. By connecting the diverse talents of its 12 specialist companies, the group aims to become the pre-eminent provider of compelling and inspirational insights for the global business community. Its 27,500 employees work across 100 countries and across the whole spectrum of research and consultancy disciplines, enabling the group to offer clients business insights at every point of the consumer cycle. The group's services are employed by over half of the Fortune Top 500 companies. For further information, please visit us at www.kantar.com.