Established in 1933 during a surge of interest in social study, BMRB started as the research arm of advertising agency J. Walter Thompson, which recognised the benefits of increasing its market knowledge by talking to their customers directly. With the advent of the Second World War, BMRB's priorities shifted from observing commercial patterns to examining the period's social problems such as rationing, workforce depletion and wartime communications.
Now operating out of offices in London and Edinburgh, TNS BMRB undertakes research that underpins decision-making by policy makers across national and local Government at the highest level, and provides knowledge which helps the private and third sectors plan and care for society. We offer market leading research expertise in public service delivery, public communication, public dialogue and engagement, and the collection and collation of national statistics.
The TNS BMRB brand represents integrity, quality, methodological innovation and value. Our offer is further distinguished by a top-class infrastructure, our policy expertise, our style of working with our clients and partners, and our specialist centres that draw on links across TNS and WPP globally. Our ability to create engaging outputs to work across broad numbers of stakeholders, and to support the government’s data transparency agenda, helps us to provide outstanding public value to Whitehall and academia.
We have compiled the 80th Anniversary booklet and short film (below) as part of the 80th birthday celebrations. They provide an overview of the trajectory of TNS BMRB and thus the history of the social research sector in the UK, which established a blueprint that went on to be adopted around the world. We hope you enjoy it.
TNS BMRB - A leading social research agency for UK and international policymakers.